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BrighterMonday Presentation

Site's statement

Founded in Kenya in 2006 and operating in all East African markets, BrighterMonday is committed to the goal of maximizing the opportunities for East Africa’s job seekers and employers. BrighterMonday is privately owned and forms part of the investment portfolio of One Africa Media

Jobboard Finder’s opinion

Summary: BrighterMondays was created in 2006 by Carey Eaton, who brought insight from having worked at SEEK to Kenya in the hopes of improving the online access to jobs. He also worked on other successful websites like Cheki and One Africa Media. Sadly, he passed away from gunshot wounds in 2014. Today, BrighterMonday forms part of the investment portfolio of Ringier One Africa Media, which acquired the generalist job board in 2017. In the same group, you have Jobberman, which has the exact same desgin as BrighterMonday. It is present in all of Eastern Africa and it attracts 918 880 views a month. On social media, there are 20 000 followers on Twitter, 33 217 on LinkedIn, 1 825 on Instagram and 298 608 on Facebook.

Design: The search engine (job function, industry, location) appears at the top of the page (slightly higher than it used to be) with top jobs just underneath. There are no logos but the information is clear. You can also access the job listing through the suggested job functions or choose your employer among the top employers at the bottom of the page. Once in the listing, filters are on the right-hand side (which you can also use when on company pages). The filters are job function, industry, location, work type and sorting (default or date). Some job offers are listed as “featured”. The publication date is visible in the listing. Logos are also visible for the offers, which have them. An open job offer has a job summary and job description (which usually includes requirements and responsibilities).

The job board objective: BrighterMondays was created at a time when Kenya truly needed better access to online jobs. It aims to improve the job search and recruitment in the country.

Recruiter observations: It’s easy to create an account but a location phone number is required. You then can access the dashboard and the job post prices. You cannot view your job offers before posting.

Jobseeker observations: It’s easy to sign up, but a valid phone number is required, as well as some work experience, your nationality and your location in Africa. You must sign in to apply to job offers.

The job offers: 1 583 job offers are no the website, posted by 256 companies. Most of the jobs are in NGO, education or banking, finance & insurance. Even if the oldest job offers areonly a month old, the order isn't really chronological so it's hard to know if that's true.

Reactivity: The contact information is in the banner ad rates PDF. The team answers quickly and they are helpful.

Special features: The user statistics (including gender, age, educational level, the device usage and more); the courses; the master courses; the CV services for jobseekers; the safe job hunting advice; the “Best 100 companies” report (which includes a lot of information about the surveyed employees); the whitepapers (of which there is one on Millennials); the newsletter/job alerts; the blog (in different sections).

Verdict: BrighterMondays is easy-to-use for both recruiters and jobseekers. Since the location and phone number are required, users are clearly expected to be in Africa (especially jobseekers). As far as job boards goes, this one is simple and efficient, with special features mostly for self-improvement.

Written by Ali Neill

As the job board tester and blog editor for the Jobboard Finder, Ali works on job boards from all around the world and keeps a close eye on the recruitment trends thanks to a number of sources, including the website's social media pages.

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